चार शहरों में 18-50 वर्ष के आयु वर्ग में किए गए एक विशेष अध्ययन से पता चला है कि 44 प्रतिशत शहरी लोगों ने कोविड के समय में नाश्ता नहीं किया है। यह अध्ययन मार्च 2020 और फरवरी 2021 के बीच लंदन स्थित बाजार अनुसंधान प्रमुख यूरोमॉनिटर इंटरनेशनल और पेप्सिको इंडिया द्वारा अपने ब्रांड क्वेकर के माध्यम से किया गया था।
एक आधिकारिक विज्ञप्ति के अनुसार, अध्ययन में इस बात पर प्रकाश डाला गया कि 44 प्रतिशत शहरी लोगों ने घर के कामों में वृद्धि और दिन की शुरूआत में देरी के कारण नाश्ता करना छोड़ दिया था और भोजन करने में भी देरी की।
इसके अलावा, 64 प्रतिशत शहरी मिलेनियल्स उत्तरदाताओं को एक स्वस्थ प्रतिरक्षा प्रणाली की ओर प्रेरित किया गया था।
अध्ययन में आगे बताया गया है कि जई सहित फलों, सब्जियों और साबुत अनाज की बढ़ती खपत महामारी के दौरान प्रमुख प्रवृत्ति के रूप में उभरी।
दिल्ली, मुंबई, बैंगलोर और कोलकाता में शहरी मिलेनियल्स पर ध्यान केंद्रित करते हुए, कोविड-19 के बाद शहरी भारतीय उपभोक्ताओं की बदलती जीवनशैली और आहार संबंधी आदतों को लेकर अध्ययन में 18-50 वर्ष के आयु वर्ग के 1,000 उत्तरदाताओं को शामिल किया गया था।
अध्ययन में उपभोक्ता व्यवहार को समझने के लिए कोविड के बाद लोगों की बदलती जीवन शैली और आहार पैटर्न का विश्लेषण किया गया।
इसने एक बदलते पैटर्न को, विशेष रूप से शहरी मिलेनियल्स के बीच एक स्वस्थ प्रतिरक्षा प्रणाली और वजन बनाए रखने के लिए आहार संबंधी आदतों के प्रति ट्रैक किया।
अध्ययन ने यह भी मैप किया कि क्या भविष्य में बदले हुए व्यवहार बने रहेंगे और इस तथ्य को रेखांकित किया कि वजन पर नजर रखने वालों को समय पर भोजन करने और पोषक तत्वों से भरपूर नाश्ते के महत्व को समझना चाहिए।
इसके अलावा, यह पाया गया कि 71 प्रतिशत शहरी मिलेनियल्स ने वजन बनाए रखने के लिए कीटो, आंतरायिक उपवास और साप्ताहिक डिटॉक्स योजना सहित सनक आहार की लोकप्रियता की ओर झुकाव किया।
यूरोमॉनिटर इंटरनेशनल की सलाहकार विधि शर्मा ने कहा कि मिलेनियल्स नाश्ते के महत्व को स्वीकार करते हैं और मानते हैं कि इसमें पौष्टिक पोषण होना चाहिए, वे अक्सर अपने काम के शेड्यूल के कारण नाश्ता छोड़ देते हैं या सुबह जल्दी नाश्ता कर लेते हैं।
अध्ययन के निष्कर्षों के बारे में बात करते हुए, सोनम विज, एसोसिएट डायरेक्टर और कैटेगरी लीड, क्वेकर पोर्टफोलियो, पेप्सिको इंडिया ने कहा कि शहरी मिलेनियल्स अब तेजी से अपने शारीरिक और मानसिक स्वास्थ्य में सुधार पर ध्यान केंद्रित कर रहे हैं जो एक सक्रिय जीवन शैली का गठन करता है। (एजेंसी)
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New Delhi, Aug 15 (IANS) As India has stepped into the 75th year of Independence with the looming threat of third Covid wave, Dr. MC Mishra, former Director at AIIMS, holds less expenditure on health as a big hurdle in providing quality treatment to all across the nation.Talking to IANS, Dr Mishra said: "We are spending slightly more than one per cent of GDP in healthcare while European nations like United Kingdom, Netherlands, New Zealand, and others spend over 9 per cent of their total GDP in public healthcare system. Spending optimum amount can only ensure total public health." He said that India has advanced towards public health in these 74 years of post-independence, but the primary health sector still needs to be addressed more efficiently."If we are hoping to lessen the burdens of the secondary and tertiary sector, the government has to strengthen the primary health sector in the rural area to provide quality healthcare at the doorstep," added Dr. Mishra.On the proportion of the Doctor and Patient ratio, he opined to inculcate other traditional healthcare systems of India also while calculating the number. He said, "We should include the Allopathy, Homeopathy and Ayush Doctors together as they are also serving and provide treatment at primary levels." He opined to cover all prevalent systems of health care in a single ambit.Being asked about India's healthcare system during pandemic, he said India has managed the pandemic and the public-private partnership in providing better healthcare should continue beyond the pandemic, taking care of affordability issues for the common man where the government can intervene.Deliberating on challenges, he added that affordability is a major concern for the common folk in private hospitals but the government should prepare a mechanism to address this issue for public health.--IANSavr/pgh
In the last 15 months, we have been forced to stay at home in order to prevent the spread of Covid-19. Fear and uncertainty amid the pandemic are unprecedented. Living within the four walls of our house during these difficult times can take a toll on our mental and physical health. Facing the new normal of working from home, home-schooling of children has been keeping us all very busy. Hence, it is more important than ever to look after ourselves and our mental and physical well-being.
But one thing that didn't change is mid-meal cravings that can be very notorious accompanied by a feeling of guilt. So, the need of the hour was to make sure one can snack as much as they want, without an ounce of regret or even a slight compromise on their healthy lifestyle.
2020 saw a significant increase in consumption of in-home Food items and packs leading to elevated demand. In 2021 the similar trends were identified but with the active vaccination drives in the country, people are hoping to get back to work, where the consumption out of home is also expected to rise.
Taking a cue from the rising consumer demands brands have come up with ready to eat multigrain cereals that are not only healthy and tasty but also convenient to consume. They aim to ensure that taste and convenience is not compromised and customers can consume them both in-home and out-of-home.
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In India preference for multigrain products has witnessed a considerable rise. More and more consumers prioritize healthy living and eating habits, it is no surprise that multigrain products have become more desirable as it comes with several benefits such as the following:
High nutritional content than regular cereals: Multigrain cereals are a rich source of protein, which is an essential macronutrient for our well-being. Consuming foods that are rich in protein help you stay full and satisfied for longer and can have a considerable positive impact on your body in the long run. Multigrain foods deliver a variety of important nutrients, including vitamins, minerals, protein, fibre, and other healthy plant compounds.
Support healthy digestion and improves metabolism: A fibre-rich diet helps in keeping you energetic and happier, encouraging an active lifestyle. This process happens as the fibre helps the body to vacate bowels more effectively, preventing constipation and maintaining bowel health. Consumption of foods that are rich in dietary fibre also helps relieve the body of indigestion and several problems that are caused by it.
Overall health benefit: The dietary fibre from multigrain is a part of an overall healthy diet as they help in improving blood cholesterol levels.
The health benefits attached to multigrain products are many, but there are many more reasons for you to be consuming multigrain ready to eat cereals. The top 3 reasons are:
Great tasting good nutrition: Humans live to eat and eat to live, and given our lifestyle today it is important to find options that satisfy taste buds without making you feel guilty. For example, Sundrop Popz is loaded with the goodness of nutritious multi-grains. It has a tasty chocolatey cream inside and a crunchy chocolatey cereal outside, which makes for the perfect answer to the pesky hunger pangs that hit you any time of the day.
Various consumption opportunities: Ready-to-eat cereal snacks are convenient to consume. It is a quick no-cook meal that can hold off hunger for hours. Going with ready-to-eat cereal means you can prepare and eat breakfast in 10 to 15 minutes or you can consume these healthy yet delicious cereals during mid-meals.
Weight management: Multigrain cereal can help weight management because fibre produces a feeling of fullness, discouraging overeating which helps reduce intake of junk food.
Read More► Are Women's and Men's Protein Needs Different?
Lucknow, Aug 6 (IANS) For all those who have been avoiding eating mangoes due to health issues, including diabetes, here is some good news.The Central Institute for Subtropical Horticulture, (CISH) Lucknow has developed healthier varieties of mangoes with bio-active compounds that have high medicinal benefits, including anti-cancerous properties.Shailendra Rajan, director CISH, said, "Indeed, it is a major breakthrough for us. Mango is the most favoured fruit and of the many hybrid varieties of mango, the researchers found CISH-developed 'Arunika' was rich in the bio-active compounds including mangiferin and lupeol content."He further said, "The red-blushed Arunika has great medicinal properties. The bio-active compounds present in this variety lower blood glucose levels by preventing glucose absorption in the intestine, whereas the Mangiferin helps to protect against breast and colon cancer."Another variety of medicinal mango, developed by CISH is "Saheb Pasand", which he said, was the sweetest variety of mango that was high in lupeol content. The compound is known for a wide range of pharmacological activities against a variety of disease conditions including inflammation, arthritis, diabetes, cardiovascular disease, renal disease, hepatic toxicity, microbial infections and cancer.He said the institute was ready with the variety, however, the test of the pulp was still on in order to compare these hybrid mangoes with other available varieties of mango in terms of medicinal content.Rajan said that in the near future, cultivation of these special varieties of mango would yield better income to the farmers and also health benefits to the consumers.--IANSamita/dpb
London, Aug 1 (IANS) Pulse oximeters used extensively during the coronavirus pandemic to detect falls in oxygen levels in Covid patients, work less well in people with darker skin, warned experts from NHS England and medicines regulator the MHRA.The device beams light through the blood and skin pigmentation and may sometimes overestimate oxygen levels depending on how light is absorbed, the BBC reported.The regulators do not advise against the use, but ask "to look for changes over time rather than relying on a single reading and seek advice from a healthcare professional".NHS England is also issuing updated guidance, advising patients from black, Asian and other ethnic minority groups, the report said."Although a valuable clinical tool, clinicians are increasingly becoming aware of the potential errors or inconsistencies associated with pulse oximeters, so we need to have this in mind when using the devices," Dr. Habib Naqvi, director of the NHS Race and Health Observatory, was quoted as saying.In people with Covid-19, oxygen levels in the blood can drop to dangerously low levels without them noticing -- a condition known as "silent hypoxia".Inaccuracies in pulse oximeter readings in black Covid patients were observed by Dr. Omar Jundi, an intensive care consultant in West Yorkshire, the BBC reported."It's something I would pick up on at least once a day, in maybe two or three patients. It's an aspect of the sort of systemic biases and systemic racism that occur in the NHS and the care that we provide in the NHS every day," he said.The UK figures show that people from black, Asian and other ethnic minority groups are more likely to get Covid, and become seriously unwell or die from it. Experts believe the inaccuracies in pulse oximeters may be a contributing factor to this, the report said."We need to ensure there is common knowledge on potential limitations in healthcare equipment and devices, particularly for populations at heightened risk of life-changing illness, this includes black, Asian and diverse communities using pulse oximeters to monitor their oxygen levels at home," Naqvi said.He added it was vital that culturally-inclusive research now took place to ensure that pulse oximeters performed accurately on people with darker skin tones, the report said.--IANSrvt/pgh
New York - People who eat a diet that includes at least half a serving per day of foods high in flavonoids like strawberries, oranges, peppers and apples may have a 20 per cent lower risk of cognitive decline, according to a study.
Flavonoids are naturally occurring compounds found in plants and are considered powerful antioxidants. It is thought that having too few antioxidants may play a role in cognitive decline as you age.
The study, published in the journal Neurology, showed that flavones -- found in some spices and yellow or orange fruits and vegetables -- had the strongest protective qualities, and were associated with a 38 per cent reduction in risk of cognitive decline, which is the equivalent of being three to four years younger in age.
Peppers have about 5 mg of flavones per 100 gram serving. Anthocyanins, found in blueberries, blackberries and cherries, were associated with a 24 per cent reduced risk of cognitive decline. Blueberries have about 164 mg of anthocyanins per 100 gram serving.
"A colourful diet rich in flavonoids -- and specifically flavones and anthocyanins -- seems to be a good bet for promoting long-term brain health. Our results are exciting because they show that making simple changes to your diet could help prevent cognitive decline,"said Walter Willett, from Harvard University in Boston, US.
"The people in our study who did the best over time ate an average of at least half a serving per day of foods like orange juice, oranges, peppers, celery, grapefruits, grapefruit juice, apples and pears," Willett added.
The study looked at 49,493 women with an average age of 48 and 27,842 men with an average age of 51 at the start of the study.
Over 20 years of follow up, people completed several questionnaires about how often they ate various foods. Their intake of different types of flavonoids was calculated by multiplying the flavonoid content of each food by its frequency.